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| Semaphore News |
| As seen on TV: Three Rivers Behavioral Health Ads |
 Semaphore has created a new broadcast campaign for Three Rivers Behavioral Health, one of the region's leading treatment facilities for substance abuse and behavioral health issues. The campaign is patient-centered and features three distinct treatment categories: adults, teenagers, and seniors. Each spot serves as a short film that tells the story of one patient and how treatment helped to change their lives.
The teenager spot was written from a first-person perspective while both the adult and geriatric spots were told from the perspective of the loved ones of those being treated. This was done by design, as loved ones are often the first persons to inquire about treatment options for their spouses or elderly parents. Shot in and around Columbia's Saluda River, the spots help to build awareness for Three Rivers as a place for organic healing while also reinforcing the facility's brand name.
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Semaphore is a premier full-service advertising, marketing, branding, public relations and Internet development firm.
Semaphore Inc.
828 Woodrow St
Columbia, SC, 29205
PH 803.799.6464
FX 803.254.5186
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