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Case Study
A New Approach to History
The Historic Columbia Foundation asked Semaphore to unify their brand and make the entire marketing approach for their homes, gardens and events more engaging. According to Creative Director Roc Jackson, "The beauty and the human history of the properties made that easy to do!"




Our Portfolio

Print
From annual reports and brochures to direct mail pieces and full-page ads, we deliver high-quality, eye-popping print materials that make an impact.

Broadcast
Stunningly beautiful TV spots that achieve results…Smart, hard-hitting radio that gets the message across. Our award-winning broadcast work cuts through the clutter.

Branding
People like, trust and immediately recognize a successful brand. We create unique identities and helps communicate that brand through consistent and integrated marketing strategies.

Mass Media/Exhibitions
The sky is the limit when we create striking mass-market ads that are both cost effective and exceptional.

Multimedia
We help clients reach and maintain their customers by using innovative new media. Incomparable Web sites, e-mail marketing campaigns, CD-ROMs and other possibilities await you.

Awards
We consistently receive regional and national accolades for our work.


"Whether you are branding for the first time, or re-branding as we were, it is not easy. When SC State needed a new brand, Semaphore worked with us all the way from market research to brand deployment. At the end of the process, we had a foundation on which we could build a marketing communications campaign for the entire university."

Erica Prioleau,
SC State University